AYF Homework 15 January

Competition in Business

1. Complete sentences 1-7 with endings a-g.

1. We need a fresh marketing strategy if...

2. One way of dealing with a competitor...

3. Our range is looking tired, we need to...

4. According to our ales figures, our rivals...

5. Have you seen their catalogue? They've...

6. Through clever marketing they...

7. They're hoping that the new managing director can...

a. ... turned working clothes into fashion items.

b. ...brought out a vacuum cleaner just like ours!

c. ...are catching us up fast.

d. ...turn the failing company around.

e. ...is to take it over.

f. ...we are going to stay ahead of the competition.

g. ...come up with some new product ideas fast. 

2. Match the phrasal verbs in italics with these definitions.

1. transform - turn into 

2. invent - 

3. keep in front -

4. gain ground / come up from behind - 

5. produce / introduce something new - 

6. rescue / make successful again - 

7. gain control - 

3. Write a short paragraph answering this question: how do you think consumers benefit from competition?